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The Spiff Hub

Underneath the hood of the Spiff engine lies ‘The Hub’ which powers everything

Complexity – Gone

The Spiff Hub is the application that runs the whole Spiff product architecture. It’s the place where you create customization workflows, link your product, upload assets, and everything in between.

The Spiff Hub is where you can tailor online experiences for customers. Inside the Spiff Hub, you can link products that you wish to offer customization for, build workflows for the customization process, make requests for 3D models to be created, and more. You can create options and variants for what the customer can select when going through a particular step, set custom pricing for different options, and upload assets such as frames, images, illustrations, your own 3D models if you have them. Use the Spiff Hub to create and manage campaigns on a whim. Cost-effectively, no development required. If you are having capability issues, we can point you in the right direction to find experts who can collaborate with your project.

Partner with retailers and provide access to campaigns and control every aspect of the experience. Collaborate with content creators and manufacturers to create engaging personalization campaigns. Spiff Hub removes all the political, technical, and resource barriers to mass-personalization.

The hub allows companies to believe the sky is the limit. It helps them improve the customer journey, it increases sales, strengthens the brand, and sets up entities for the future. It’s incredibly powerful and constantly being improved. Here are just a few of the things it can help you with.

Image Uploads

Control the Frame customers can upload images to. Customers can reposition, zoom in and out, and crop images as they see fit.
Print-ready PDFs are then supplied to the merchants, exactly as the customer intended. Automating fulfillment, whilst delivering the product to the customer’s exact specifications.


Allow your customers to modify the colors of the model to their taste. You can either provide them with the option to select from your own custom colors or select from a default color list.


The Spiff Hub accepts any TTF (True Type Font). Simply upload any font you have into the assets repository and it can be used as an option the customer can write their personalized message in. Select where on the model customers can write their messages, how large the text will be, and set character limits.

Merchants can also set a profanity filter to make sure swear words and curse words are removed.


If you want to allow your customers a completely unique design, the patchwork option is a great way of doing that.

The Spiff system with patchworks can completely randomize SVG (vector images) designs, enabling the design to be completely unique to the customer each time. 


Control the clip art that you want your customers to select and customize to their taste. Control the size of the illustration you offer your customers, as well as the default option that appears first on the model.

Decide whether you want to allow customers to change the color and provide them with your own custom color lists.


With the Spiff Hub you can create a list of special assets known as materials which you can use to simulate a texture or a finish. 

Gone of the days of being limited to one texture of a bland 2D model – create life like renditions of anything from velvet and cotton to burlap. 

Complete your product simulation with a finish which can be used by customers to style their designs with shadings or highlight contours and deviations on the model. 

Try it for Yourself

Instead of reading about all the features, why don’t you just give it a go right now? Use a 3D model from our public asset library and view all the options for yourself.

If you have something specific to ask our team, get in contact, and start a discussion.